24 hours in media: Tue 1 May
A trial service. Vertigo, personalisation, Twitter, HD Radio and fake news.
This is a trial - both from our point of view (seeing how long it takes to produce, when it makes sense to produce it, and what editorial lessons we'll learn), and from your point of view (to see whether this is actually any good). Your thoughts are welcome - either on the editorial below, or on the concept - in the comments below.
Via the Radio Academy's newsletter, Adam Bowie posts this link - a guy climbing up a transmission tower. If you can overcome the NPR-like sporific American commentary, it's vertigo-inducing. My favourite comment? "Let the damn thing fall nutters! We have WiFi now! Didn't you get the memo?" - shame the internet's not a replacement for broadcast radio, isn't it?
In Cleveland, a morning jock's taken off the air. Read what he said.
Also in the US, broadcasters are trying (and failing) to bully the cellphone manufacturers into putting FM chips into mobile phones. Important for safety? Or a free ride to cut bandwidth costs? There's a debate to be had - though as normal, nobody's talking about the user interface. An app that says "97.5" simply won't cut it.
Google+ appears to have had a snooty reaction from the Twitterati, but that's not stopping Nova FM in Australia from using it to give listeners an exclusive live session, according to radioinfo.com.au. By the way, if you're on Google+, you'll find us here.
How's HD Radio doing in the US? Jacobs Media has done some research. It appears to have a 6% weekly reach. Eeek. DAB, in the UK, has 19.4%. AM/FM radio in the US? 92%. Pandora? 18%.
Christopher England talks about Capital FM's "ban" on OneDirection. The thing is, nobody's even noticed. It's been nearly three months, and nobody cares, he says. Which is a good point, so we'll move on.
Want better ratings? The US uses a PPM (portable people meter) which electronically measures listening. The folks at Harker Research post a way of increasing your figures. He also points out that PPM means a panel size that shrinks to 40% of the old, diary-based one. Happy we stuck on diaries in the UK?
The internet's jolly good at personalisation. How about a music stream based on "what you're cooking"? There's a website for that, thanks to last.fm and a brand of butter.
Dick Stone posts about Twitter: "my issue isn't with the use of Twitter, it's with the over use, reliance and perhaps elevated importance beyond what is sensible." #weagree
Tabloid Watch catches The Mirror out for printing something as recent news that a) happened in 2007, b) didn't happen where they said it was, and c) probably didn't happen at all.
Read Dilbert? Here's one that won't be printed. (SFW, don't worry)
We've had nothing. Nothing at all. Nothing. Nada. So. Who should we be reading for more TV-related opinion? Let us know in the comments...
James Cridland is the Managing Director of Media UK, and a radio futurologist: a consultant, writer and public speaker who concentrates on the effect that new platforms and technology are having on the radio business.
E-mail James Cridland | Visit James Cridland's website