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Content strategist, iCrossing - All

This job is located in Brighton, All (map)

Principle Responsibilities
Support the Content Director to lead the Content team to:

• Develop new and existing Content services for iCrossing  which deliver maximum benefit to our clients
• Work with Content Director to grow the Content team and create better working relationships with other service lines
• Identify new business opportunities and develop with AMs/Biz Dev; attend client briefings and pitches
• Champion and increase understanding of Content services within the business (Lore, company meetings, training sessions)
• Support the drive for iCrossing to become a market-leader in content-driven digital strategies – supporting iCrossing's marketing team to produce case studies and white papers,  writing and encouraging others to write for Connect, presenting at external events and developing personal profile and connections
• Work with Editors to agree initial briefs and periodically review content strategy for each client
• Support Editors and Project Managers where necessary to plan workload and liaise with clients
• Line manage junior members of the team
• Identify the best content-driven ideas from within the Content team and elsewhere in the business, and assemble the right team to develop, test and promote them

Reports to:
Content Director (direct report) and Head of Delivery (indirect report)

Delivery duties

• That we make the right promises, and that contracted promises to both clients and internal clients are kept on time and within budget
• Ensure our service delivery is managed profitably and in-line with our business plan goals
• That lead times for each activity are accurately communicated throughout the business
• That the cost of each activity and therefore profitability is monitored and managed
• Ensure that people you manage are clear about their role and responsibilities and understand the company’s objectives
• That delivery processes are managed and monitored
• That content strategy and deliverables are of the requisite quality
• Proactively address problems and identify opportunities for increasing client satisfaction
• Support the Content Director to maintain and develop rigorous reporting systems and culture within the Content team and to the Delivery management team

Product duties

• Keep up to date with digital content and social media developments and knowledge
• Engage with external digital content and social media community
• Manage a culture of continuous improvement by continually improving our products, systems and processes
• Help to develop and document new product methods, tools and processes
• Communicate product knowledge, both internal to the Client and Delivery teams, and externally
• Train internally on processes for all new product methodologies
• New Business and Account Growth duties:
• Support Content Director with resourcing  requests for support on proposals, statements of work and project plans for New Business and account growth
• Responsible for commercial viability of Content strategy proposals
• Attend sales pitches as required, both 'stand alone' and those combined with other services
• Maintain and share Content collateral (decks, case studies)
• Pro-actively seek and identify new business and growth opportunities in the course of other duties

People

• Support the Content Director to manage and provide leadership of Content team
• Supporting the Content Director to ensure that our business plan objectives are managed through the content team
• Conduct regular 1-1s and performance reviews with those team members who report to you
• Support the Content Director to ensure that the team have the necessary skills to perform their work effectively
• Support the Content Director with recruitment of new members of the Content team as necessary
• Actively nurture the goal of making iCrossing an enjoyable and extraordinary place for staff to work

Quality and reporting

• Ensure that our delivery is best-in-class
• Ensure that policies (statements of ‘must’ and ‘must not’) are followed
• Ensure that relevant external standards are understood and incorporated where appropriate
• Ensure that all reporting staff understand how quality relates to them and their role

Key Performance Indicators

• Client retention
• New business secured
• Operational efficiency of Content team
• Client Net Promoter Score

Person Specification:

Essential knowledge & experience

• Substantial, demonstrable experience of managing, planning and delivery of digital content projects.
• Writing, editing, video production or photographic skills for online spaces.
• Experience of managing project plans and budgets.

General attributes

• Client centric – driven to delight the client
• Strong client-facing skills, able to understand client needs and maintain relationships
• Able to work in high-pressure environment and to prioritise conflicting workloads to achieve campaign objectives
• Able to understand and resolve technical delivery and implementation problems
• Leads by example, motivates for results, appraises performance
• Committed to a structured approach and disciplined workflow
• Able to work on simultaneous tasks

How to apply for this post
Please mail your CV to jobs@icrossing.co.uk

To apply:
This job's closed, so you can no longer apply for this position.

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