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Could I get some demo tape feedback?

posted on Wednesday 7th March 2012 at 15:49

Not sure if I really should be posting this on here, but Im just about to come out of student radio and before i start firing demos off here, there and everywhere I am after some feedback. Can anybody help??

listen here

All very much appreciated

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Recommendations: 0
Thomas O'Connor
posted

Hi Joe, Total respect to you for having the courage to ask for feedback.
I’d say you have a good voice and a witty personality.

Overall, the demo doesn’t stand out compared to others I’ve heard. It needs to be edited a lot slicker.

To stand out, ideally more of your personality should shine through, as links in/out of track intro’s is fairly routine. Be mindful that a growing no; of stations discourage talking over intro’s (annoys listeners).

I’m not sure if it’s a sound quality issue on your podcast, but you come across as shouting which distorts your audio and is likely to turn listeners off. Be aware that some of your dialogue “strays”, which will lose the listener and your desired impact.

Work out an original marketing strategy of how your demo will stand out from the crowd, as you are now competing with ex-pro’s too!

I genuinely wish you well.

Kind regards,
Tom

Recommendations: 0
Phil Edmonds
posted

In a previous incarnation of MUK discussions we had a section for Demo Tape critiques – maybe something for James to think about again.

Recommendations: 0
Graeme Boxall
posted

I thank Tom for his honest advice, which is very much to be valued by Joe and all other budding presenters out there.

My only issue is this. The key to a successful demo “to stand out from the crowd” is to present yourself in a manner that will in no way reflect your presenting style should you ultimately get to air (unless you go straight to R1 – never gonna happen!)

Most commercial radio stations have become fairly safe, bland, run of the mill in terms of their producer lead presenter content. Not helped by the whole Ross/ Brand fiasco, although it was already heading that way.

Simple links in and out are unfortunately what modern radio is. Unless you fall into the other realms of natural lairy for which radio already has it’s fair quota.

Irony is you DO indeed need to stand out from the crowd though. Stations receive demo’s in plentiful supply every week. As the market has consolidated there ARE many experienced presenters out there that currently do not have a show.

Try and get a real feel for the format, music content, or listener demographics of each station that you are applying to. Look on their website and do your research. Producers do not have time to listen to every demo in full, so look to engage them and make an immediate contact that will want them to stick with yours throughout.

Best of luck,

Graeme

Recommendations: 0
Joe Rawson
posted

Thankyou guys yea I think the mic recording is higher than the music, it’s not the best of home studios! It’s so difficult you hear so many different ways of doing a demo! The last bit of advice I got was to try and sound like the station your sending the demo too, that tho can mean you lack creativity and so don’t stand out as much. I appreciate the comments

Recommendations: 0
Jacob Rickard
posted

Sounding like the station you’re sending the demo to is definitely the best advice I reckon, but if you think that means you should lack creativity then you’re going into it with the wrong attitude. So commercial radio stations are tightly-produced and slick and all about the music… but that doesn’t mean you can’t have a personality or do fun ideas. The best presenters on Capital & Kiss can fit plenty of interesting or funny content into 10 seconds or less (Jez Welham & Greg Burns are great examples if you want some inspiration).

Be original – your Music Generator feature has the name and imaging from an old Fearne Cotton feature, and the mechanic of Heart’s Time Tunnel. By all means borrow ideas, but put your own twist on it – radio bosses have heard everything…

Your link into One Direction crashed the vocal, which immediately makes it not good enough… take it out. If you want to be known for being good at talking over intros (it sounds like you do!), all your examples need to be perfect.

If you’re interested, my favourite link was the one into Cee-Lo (“not the bad sort of 80s”) – that’s an example of delivering entertaining relevant content in a short space of time, which is probably what you should be aiming for if you want a commercial radio job.

And, as others have said, get the editing and levels right – it’s pretty important if you want to make a good first impression.

Recommendations: 0
Joe Rawson
posted

Thanks Jacob

Recommendations: 0
Colin Kelly
posted

Nice demo Joe, hope you find the feedback useful and achieve your goals. My favourite bits: “New Girl”, the gym story and “not the bad sort of 80s”.

You said you “hoped I was well this afternoon”. This is a crutch and best avoided.

Your comment about Adele having so much money she had 13 bathrooms in her house and you said “why wouldn’t you?!” Do you really mean that? If you had that money you’d genuinely buy a house with 13 bathrooms? Because if you WOULD then as a listener I’m thinking maybe you and I don’t have much in common.

Don’t get hung up on sound quality, don’t worry about crashing vocals or saying your name or “spot the song” features. Tell me more about YOU, your mates, what goes wrong with your car, the weird thing you saw on the way to the last gig you went to, and show some more passion for the music and the community.

Your voice is good but everything you say apart from the good impression of the bloke at the gym is the same volume, pitch and pace. Vary it more. Sometimes be softer, sometimes be louder…Robin Banks does this incredibly well…check out his website it’s full of good tips.

Keep up the good work..you’ll get where you want to be.

Recommendations: 0
Joe Rawson
posted

Thankyou Colin appreciate that advice, I will check out Robin Banks web site, hes the guy who used to do the Smash Hits chart isnt he? Great Presenter!

Recommendations: 0
Colin Kelly
posted

He sure is. And was on Kiss100, Atlantic 252, Virgin and others.

Recommendations: 0
Dan Wood
posted

One thing you’ll learn about radio Joe (and content creation for any media platform), is that it’s like art, it’s totally subjective. There is no right or wrong, just different tastes.

Personally I thought this was a cracking demo, you came across really friendly and relatable, sounded a good pace, not too rushed just speaking naturally, sharing a few lighthearted stories and giving me some info on the artists is always welcome, you delivered it very well.

Keep up the good work.

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