West Sound will suffer by losing local sound

Their; T-H-E-I-R!

English is a hard language at times.

Pointing out this poster’s error might have taken the wind out of his sails. That’s wind as in blowing, rather than wind as in winding up.

In all seriousness, let’s not discourage new posters from contributing by picking apart their speeling and not very good grammars.

Time will tell, Alistair. It’s not been the case here in England with FM networking/programming sharing – but I appreciate that, to an extent, Scotland is a different beast.

Audience isn’t the only measure for radio stations these days either.

Jack – is that really all you can respond with? If there was a ‘don’t recommend this post’ button, I’d be doing that right now.

Incidentally, ad hominem attacks are also against our posting policy. Please don’t.

I seem to remember you telling me off a few months ago James for my misuse of the apostrophe….PKB?

Here’s a thing. I thought Westsound was all one word.

Misuse of the apostrophe Calder? That is a terrible error (he says as he eats, shoots and leaves),

Scotland is a different beast – and a lot of the stuff being said on forums about how the possible launch of Heart in Scotland may encounter a struggle to be integrated into the network does hold some water. GWR never happened up there, for example. Consequently, a lot of the radio up there is still very old-school. It’s not like down here where the STFU style of presentation was already well-established when the move to brands began to be rolled out.

The West Sound/Westsound branding is confusing.

You have an classic hits format AM station based in Ayr and a CHR/AC FM station based in Dumfries which was formerly called South West Sound.

“Scotland is a different beast – and a lot of the stuff being said on forums about how the possible launch of Heart in Scotland may encounter a struggle to be integrated into the network does hold some water. GWR never happened up there, for example. Consequently, a lot of the radio up there is still very old-school. It’s not like down here where the STFU style of presentation was already well-established when the move to brands began to be rolled out.”

There’s mileage in that one James. Real Radio’s networking in Scotland has turned out to be a bit of a disaster as there are now more English accents than Scottish accents, so the audiences have switched off from Real and Real has effectively handed its audience back over to Clyde and Forth, with some of the rest going to Radio 2. The RAJAR figures reflect what I have noticed, as places and businesses that I go to that had Real radio permanently tuned-in on their radios for many years are now tuned to those other stations.

Capital has so far only just managed to make networking (from England) work – but even so Capital’s RAJARs in Scotland have been heading downwards for a period of time.

“The West Sound/Westsound branding is confusing. You have an classic hits format AM station based in Ayr and a CHR/AC FM station based in Dumfries which was formerly called South West Sound.”

Not quite. It’s Westsound FM in Dumfries and Galloway. For quite a while they shared night and weekend programming with Westsound in Ayr and some other programs with West FM. It got confusing when you had ID’s for West FM being played out on Westsound FM/South-Westsound in the weekends.