Star Radio to rename for Royal baby arrival
Follow @mediaukradioFrom Radio Today - posted

Star Radio Cambridge is preparing to welcome the new Prince or Princess of Cambridge by renaming the entire station for a week....
7 comments

Nope.
They’re slightly better when they play on the existing station name. But not much.

Got to be funny and tongue-in-cheek to work; I liked Minster’s Christmas ‘Mince Pie FM’ stunt.

I’m the only person in radio allowed to be old and grumpy!

No you’re not! Though I’m not in radio anymore, of course. Martin Lee and myself wanted to rename Pennine FM as Smut FM, with the strap line “the station with the biggest hits in town”, said very quickly.

I wouldn’t say it happens frequently enough to qualify as a meme; done in the right way I don’t see why it wouldn’t work. Good luck to them.
Unless they call the kid Albert. I’d be interested to hear “you’re listening to Prince Albert”. All kinds of images I’d rather not have.
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The ‘change your radio station name’ meme is well and truly dead, isn’t it? Funny and clever for the first few attempts, but honestly… or is it just me being old and grumpy?