Reach (radio)
From Media UK's The Knowledge. Last update: 21:07, 28 Mar 2005 by James Cridland.
Reach - the total amount of audience listening or watching.
For radio, this is normally quoted in weekly or monthly reach, for the station as a whole.
Reach - the total amount of audience listening or watching.
For radio, this is normally quoted in weekly or monthly reach, for the station as a whole.